Instructor: Kristin Scott Office Hours: By Appointment E-Mail: Class Blog: http://avt395.wordpress.com See Course Description Course Schedule: * course schedule is subject to change. Monday, May 18th Introduction / Syllabus Topic for Class: having a web presence & developing your identity (Artist Statements and Bios) Assignment (for next class): Register and develop a blog and read handouts by Solnit, Rebecca. “Open Door” and “The Blue of Distance” (1st) from A Field Guide to Getting Lost. New York: Penguin Books, 2005. Also – bring your resume (whatever you have) to next class, as well as some examples of your work (see handout). Wednesday, May 20th Due: - Creative journal response to readings from Field Guide to Getting Lost – turn in copy in class
- your blog url (due via email)
Show & Tell: Your Art! Topic for Class: Artist Statements and Bios Assignment (for next class): bring updated resume; create first draft of Bio and Artist Statement; and locate website examples of bio and artist statement to bring to class for discussion. Also, read/view the following by Jeanette Winterson: Friday, May 22nd & Monday, May 25th – No Class Meetings – Memorial Day Weekend Wednesday, May 27th Due: - Website examples of bio and artist statement to discuss in class
- Resume and first draft of bio and artist statement
- Blog should be personalized (header, basic layout, with created “categories”)
- Journal response to Winterson on your blog (under appropriate category)
Topic for Class: Thinking about and (Re)viewing Art Assignment (for next class): Read “Deconstructing Media: Analyzing an Image” (pp. 32-44) and “Swoosh!” (pp.143-146) from Mims, Joan T. and Elizabeth M. Nollen (2006). Mirror on America: Short Essays and Images from Popular Culture. Boston, MA: Bedford/St. Martins. Friday, May 29th Due: - Journal response
- Locate any print image/graphic design (with minimum or no text) that you are particularly drawn to and bring to class; be prepared to discuss what it is about the image/graphic design that appeals to you and/or why it caught your attention.
Topic for Class: “Reading” Images / Visual Literacy & Listening Assignment (for next class): Read Schwendener, Martha. “What Crisis? Some Promising Futures for Art Criticism,” Village Voice, January 7, 2009 and Art Criticism handouts (“The Skills of Art Criticism” and “Guidelines”); Keep checking out other artist web sites (for layout/design and the way they structure everything). Monday, June 1st Due: - Be prepared to show one or two artist websites that you really liked and discuss how their site is organized well.
- Bring a sample “review” to class for discussion & be prepared to discuss what works well, what doesn’t, and why.
- Journal response (two due anytime this week)
Topic for Class: Skills of Art Criticism Assignment (for next class): Critical Evaluation draft – Due Monday, June 8th; have artist, exhibit, or collection of works identified by next class; Revise artist and bio statement. Wednesday, June 3rd Due: - Have Critical Evaluation artist, exhibit, or collection identified.
- Revised bio and artist statement (post on your blog)
- Journal response (two due anytime this week)
Topic for Class: Selling Art Online / “Product” descriptions Assignment (for next class): Locate at least three possible (reputable) places to sell art online (within your medium/genre) that is NOT directly through the artist’s website or an established institutional one (i.e. gallery, artist’s collective, etc.). Come into class with the website address, a few sample pieces from each site, and be prepared to discuss what works well and what doesn’t about the layout and design of the site, how effectively the artwork is displayed, and how well descriptions are written; continue working on Critical Evaluation draft; write a “product” description Friday, June 5th Due: - “Product” description (w/ accompanying image)
- Journal response (two due anytime this week)
- Three samples of selling art online
Topic for Class: Business Proposals & Drafting Budgets Assignment (for next class): Create a draft project outline and preliminary budget (see handout); Critical Evaluation draft due next Monday. Monday, June 8th Due: - Draft project outline and preliminary budget (very basic - for peer review & discussion)
- Critical Evaluation draft
- Journal response (two due anytime this week)
Topic for Class: Telling the Story – Use of Prose, Poetry, and Language as Art / Narrative Treatments Assignment (for next class): Begin revising your draft project outline and budget – turn in final next Monday; bubble project (see handout). Wednesday, June 10th Due: - Journal response (two due anytime this week)
- Bubble Project
Topic for Class: Grant Proposals Assignment (for next class): Brainstorm Possible Grant Ideas; revise project outline and budget; continue working on Critical Evaluation project; work on getting final portfolio completed (most of your work should already be on your blog, but now is a good time to start editing, revising, and polishing your site). Friday, June 12th Due: - Revised Project Outline and Budget
- Journal response (two due anytime this week)
- Grant Proposal Ideas
Topic for Class: Translating Your Work into Other Genres Assignment (for next class): locate three possible places to which you could apply for a grant (and summarize what they are asking for in a proposal); begin working on translation project (see handout); Critical Evaluation final due next Monday. Monday, June 15th Due: - Critical Evaluation FINAL
- Three Grant Summaries
Topic for Class: Press Releases and Postcards Assignment (for next class): Finish translation project; create a press release and postcard. Wednesday, June 17th Due: - Translation project
- Press Release & postcard
Topic for Class: Networking / Getting the Word Out Assignment (for next class): Final Portfolio! Friday, June 19th – last day of class Due: - Final Portfolio – link to your final portfolio must be sent to me via email by midnight.
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